London -- Leading surfboard sports brand Quiksilver and Roxy have
teamed up with Mahiki, to launch a limited edition collection of stylish
summer Hawaiian inspired swimwear.
Mahiki, the world’s most
famous Tiki bar, which was founded by entrepreneurs Piers Adam and Nick
House, is set in the heart of Mayfair and often frequented by young
royals, international A Listers such as Madonna, Jay-Z, Beyonce, Rihanna
and Kate Moss.
The exclusive range includes a unique pair of
Mahiki Swim by Quiksilver boardshorts and a funky Mahiki Swim by Roxy
bikini, both featuring a unique print which incorporates the Mahiki Tiki
emblem. The collection will be available in store from 13th July 2010.
To celebrate the new collection, Quiksilver’s flagship store on Regent Street will host the launch event on Tuesday 13th July. The launch will include a live set from London’s most celebrated DJ, Tommy Crane, as well as a pop up Mahiki Rum shack, live window models and a whole host of Mahiki’s celebrity friends out in force to celebrate the launch.
The first 30 people to purchase products from the Mahiki Swim range in the Regent Street Quiksilver store will receive a free bottle of Mahiki Rum. Please note – the offer only applies to those over 18 years of age with a valid passport or driving licence.
The Mahiki Swim by Quiksilver Boardshort has an RRP of £50.00:
The Mahiki Swim by Roxy Bikini has an RRP of £50.00
www.roxy.com
www.mahiki.com
www.quiksilver.com
ASP WOMEN'S WORLD LONGBOARD CHAMPIONSHIP
The 32 best women surfers in the world will come together on the Basque Coast in Biarritz, the
cradle of European surfing, where they will compete to succeed California's Jennifer Smith as
World Longboard Champion.
ORANGE OFFERS MICKY GREEN AND PLASTISCINES IN CONCERT
Since its inaugural edition in 2006, Roxy Jam has played host to an impressive line-up featuring
some of the most creative artists of the time: Neneh Cherry (Cirkus), CSS, Cibelle, The Do,
Santigold… And the 2010 programme is as strong as ever, with Australian singer Micky Green
and the French group Plastiscines. There'll be a feast of girl pop on Saturday July 10th, in the
idyllic surroundings of the Port Vieux Beach in Biarritz. The concert is free.
CHECK IT ONLINE:
www.myspace.com/mickygreenmusic
ROXY SECOND WAVE, SURF CULTURE AND RECYCLING
Like Quiksilver, Roxy was a step ahead of the green movement and has always been
committed to the environment. This year, the Roxy Jam Biarritz's traditional art exhibition will be
devoted to recycling, entitled “Roxy Second Wave”. Highlights are set to include:
- creations by Zako and Gesa Ronge, two artists who draw their inspiration from board culture.
Zako, who hails from Spain, is renowned for her aerial sculptures with their outsized proportions
and her talent for giving materials a whole new lease of life. Like her spectacular chandelier,
made from recycled spectacle lenses, which she’ll be proudly displaying at the Roxy Jam
Biarritz. And German artist Gesa Ronge, whose enormous wave made from driftwood made
her name in Europe, will be coming to exhibit her “Window on the Ocean”, a very personal and
poetic creation, once again made from driftwood. The surfer, who learned her craft at the
University of Fine Arts in Hamburg, has also donated several of her sketches, so they can be
printed and sold with the proceeds going to the Quiksilver Foundation.
- the exceptional collection of pro surfboards brought together by Lee-Ann Curren over the
course of her travels, which she’ll be auctioning off. The proceeds will go to her charity
Titanzinho, which aims to offer surfboards and an alternative to a life of delinquency to
disadvantaged youngsters from the Brazilian shanty town where her partner André Silva was
born.
- the Roxy Art Charity Shop, where collectors and beginners can pick up collector surfboards
and accessories graciously donated by pros, patrons and friends of the Roxy brand. All profits
from the sales will go to the Quiksilver Foundation.
LIMITED SERIES "ROXY JAM BIARRITZ" COLLECTION
This is the absolute must-have of the summer, in the Roxy Jam Biarritz 2010 limited series: grenadine shades with built-in visor. These shades and the whole fashion and eco line (T-shirt made from organic cotton, beach bag, towel, etc.) will be available on site and at Roxy's online store www.roxy-europe.com/ (rub shoponline)




Check out this sneak peek of Torah Bright’s 2010/11 Signature Collection. They won’t be available until Fall 2010 but it’s still fun to see them! Sign up for our email newsletter and be the first to know when they’re in. You may have seen Torah sporting these clothes during her interview with NBC. Go Torah! You can shop her 2009/10 collection online now.


LOVE her jacket. It comes in both powder pink and grey.


Torah Bright pants to match.


Her Signature Goggles.


Torah’s underlayers: Layerit Jacket and Straight Up Pants

And…the Eminence board.
Video 4 will set a new degree for Long…Lean…Legs
! Show off your skills with squats, stair work, and a run. Our Muscle Focus: quads, hamstrings, glutes and calves, while creating balance in our core and upper body. I challenge you to follow the squat series and stair workout for 3 rounds and finish out with a run that will take you through 5 songs or more. The Roxy clothes I love to wear are the stretch and tone sports bra and pace setter shorts. Exceptional style will help you go the extra mile
I bring you workout number 2! This one will tone your full body and your arms. Ladies, this one is going to make you sweat, it is hard, but worth the work! The main muscle focus being your triceps and abdominals, ensuring a full body workout through stability and balance. I encourage you to repeat this video three times in a row and you should be able to complete this in under ten minutes (no breaks
) Do this workout routine three times per week and your body will shape into a beautiful form. I recommend the ROXY “Away Game” sports bra and “hot Competition” shorts…sweat threads create great lines! Have fun! – Shellie
For the first time and for the Roxy Jam Biarritz , Roxy creates eco fashion watches, sunglasses and tees!!!
They will be available only online, on http://roxy.com,, from 10th of July.
But , you can see them now on the Roxy Jam website www.roxyjam.com
Roxy snowboarders Erin Comstock, Amber Stackhouse, Kjersti Buaas, and Torah Bright give you the fashion downlow from the 2009 Roxy Chicken Jam in Mammoth Mountain, CA.
Cette collection sera le fruit de la collaboration de talentueux artistes, provenant d’univers différents. Musiciens et designers se réunirons pour développer à chaque saison une nouvelle collection qui sera vendue en exclusivité dans des boutiques trendy et concept-stores et multi-marques d’Europe. A chaque fois, Roxy invitera une nouvelle référence du monde artistique, à créer une collection plus innovante et stupéfiante encore que la précédente. La collection Roxy Heart sera lancée l’été 2009, soyez au rendez-vous!
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